Mission and core values

Mission Statement:

To empower rabbit owners and veterinary professionals with compassionate, evidence-based knowledge that supports optimal health, welfare, and dignity for every rabbit.

Rooted in a deep love for animal wellbeing, these courses and services aim to bridge the gap between clinical care advice and owner knowledge. By understanding how our bunnies 'work' , owners can feel empowered to confidently spot issues early, more empowered at the vet clinic, and more empowered to help others make better choices for their rabbits. All of which will help rabbits receive the holistic and empathetic care they deserve.

With 10% of all course sales donated to rabbit rescue centres, this mission goes beyond education by directly supporting the frontline work of those working to give neglected, abandoned and sick rabbits a second chance at life. 

Core Values:

  • Compassion: Every rabbit deserves to be treated with kindness, respect, and understanding.

  • Integrity: I uphold the highest standards of the veterinary nursing professional with ethical reflection, transparency, and continual professional growth.

  • Education: Knowledge changes lives—empowered, confident carers create healthier, happier rabbits.

  • Advocacy: I strive to be a voice for rabbits, promoting improved welfare and dispelling common myths.

  • Community and Giving Back: This work is rooted in actively supporting rabbits. By donating 10% of all course proceeds to rescue centres, we can directly help the frontline heroes giving rabbits a second chance.

Alison's practical classes on critical care and triage of rabbits really gave me confidence with them when I started out in practice.

Victoria, former vet student